First Base is the equivalent of an 'Editorial'. It is the opportunity for S & A to provide comment and provoke discussion on topical issues relating to leisure and tourism. This will be provided each month and we would welcome your feedback on the matters raised.
Fist Base 22: The Danube Floods!
Last week I was on holiday in Budapest watching CNN report horrendous flooding in an area of the City in which I was staying.
Needless to say I experienced no discomfort or interruption to the holiday. The media clearly has the potential to put whatever spin is relevant, useful, or expedient at the time of going to press.
Four years ago S & A had the privilege to host two groups of Hungarian tourism specialists interested in experiencing city and rural tourism. We took them to Bath and South Somerset. Our Hungarian colleagues were appreciative of their access to quality rural accommodation providers and interesting rural visitor attractions. They were less impressed with our city and spa product. Now I can see why ... eight evenings in Hungary, eight meals and none less than 100% quality! All staff were enthusiastic, welcoming and helpful. We have much to learn!
That is an important statement ... as competition increases globally we must heed what is happening on our doorstep. Hungary, Poland, Slovenia, Croatia .... the new competition for UK tourism. These countries are working hard. To compete we must work twice as hard.
First base archive
First Base 4: The organisation of UK Tourist Industry under scrutiny
Autumn 2000 will go down as a period when the organisation of tourism in... more
First Base 3: A letter from 'DOWN UNDER' Sydney's Olympic legacy
Christmas presented an opportunity to travel to Sydney to see first hand... more
First Base 2: Leisure retailing – where's the future?
At this year's TiLE Conference The Henley Centre published research findings that showed... more
First Base 1: "Breaking the camel's back...!"
Following the publication of the ETC's 'Action for Attractions' strategy and the well publicised... more
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